Sadness never sounded so Great! ONE LESS REASON creates solid record in THE MEMORIES UNINVITED By: Stephanie Stevens
Cris Brown the vocalist/songwriter and mastermind behind the Jackson, Tennessee band ONE LESS REASON has finally had some unhappiness in his life and we thank him for that because he came out with another impressive rock album in THE MEMORIES UNINVITED, which is being released August 19th. It sounds pretty cruel that we wish sadness and unhappiness on someone in this day and age but if it brings out a solid record like this then I say; keep the hardships coming (sorry Cris). Brown has a lot of things to be happy for so I feel his life is pretty damn good he has the catalog of impressive music he creates, 13 solid years being in and having his band ONE LESS REASON, which has given him the outlet to let music be his therapy and now in this new era of music, taking on his own record label to help other bands with the same passions and talents; letting them create music for fans and music lovers and possibly bring meaning to things in their lives that they are having issues with. ONE LESS REASON has had a healthy career from having great digital sales, touring with some big wigs like Seether and Shinedown and charting #1 on the Billboard Heatseekers chart. The music Brown creates has a memory in every riff, chorus, bass and drum style. Songs that attack your heart strings and can be completely understood by any all American person and actually any one worldwide. Emotion is a deep and strong thing and music always brings out the most of it when it comes from the heart of someone as talented at Brown. I had a chance to chat with Cris about the label he started, why this new album almost never saw the light of day, future tour plans and how he feels if this album
I’M CURIOUS TO KNOW WHY YOU DIDN’T THINK YOU WERE GOING TO MAKE A NEW RECORD BEFORE THE IDEAS FOR THIS ALBUM, “THE MEMORIES UNINVITED”, CAME ABOUT? I don't write records for monetary or business purposes. I only write records because I'm compelled and emotionally ready to get some things off my chest. And the last five years or so I took time off and started a family as well as honestly – I’ve been really happy. It's very hard for me to write music when I'm happy, most of my songs are nothing more than therapy sessions put to music. So the last thing that I wanted to do was be a sounding bell and have nothing to say. Instead of doing that I would rather just not put out music that doesn't mean anything and that's why I wasn't sure if I had another record and me.
HOW LIBERATING IS IT TO HAVE YOUR OWN LABEL WHERE YOU CAN CONTROL AND HELP OTHER BANDS, KNOWING WHAT IT’S LIKE BEING A NEWER BAND? AND WHY THE NAME “TATTOOED MILLIONAIRE RECORDS”? Having my own record label really just sets me up to where I can make records that I want to make and I don't have to clear it with some 60-year-old man that thinks Justin Bieber is the greatest thing since sliced bread. And in doing that the records come out sounding uninhibited and you can really hear the freedom of being able to express yourself as an artist. I also like that for my other artists, such as Empire City. I never understood why a record label would sign a band just to change everything about them… If you didn't like what they did why did you sign them in the first place? And the name Tattooed Millionaire Records was the best way to describe me and John Falls and the people we surround ourselves with.
WHAT WAS THE FIRST SONG ON THE NEW ALBUM THAT YOU WROTE THAT MADE YOU REALIZE THAT SOMETHING WAS BREWING: THAT YOU HAD A FULL ALBUM IN YOU? HOW DO YOU FEEL WITH THE FINISHED PRODUCT? I wrote the song “THE TRADE” and I was thinking yeah this is pretty good it kind of sounds like some of my older stuff. And then once I wrote the song “THE LIE”. The record started to have a feel to it, for at least a small portion of the record that I had written. It kind of set up the blueprints for the feel of how the record would end up. I think this record is exactly where I am musically today and I stand by this record: If it succeeds or fails commercially or critically, it's mine and I love it.
A QUOTE I READ WAS THAT IF YOU WERE ALL SAID AND DONE WITH MUSIC THIS ALBUM COULD BE THE BEST WAY TO END IT! WHY IS THAT? I feel that if I ended my career on this record I would be proud of my catalog as a whole. I feel like I have accomplished what I set out to do from being the nine-year-old kid that was blown away by Motley Crue at a concert to being successful in a business that most people fail. I just feel like I have enough chapters to finish my book if need be and I'm fine with that. I have nothing left to prove and from here on out it’s all just extra blessings.
WHERE DID THE ALBUM TITLE “THE MEMORIES UNINVITED” COME FROM? “THE MEMORIES UNINVITED” comes from those things that keep you awake at night and have you tossing and turning in your bed thinking, “why didn't I see this or say that”? Or “why did I say those things”? Or “why didn't I say “bye” to that person or why that person didn't say “bye” to me”? It's those things that we wish we could change but we will never have the chance and those things are hard to let go.
HOW DOES THE RAVEN IN THE ARTWORK INTERTWINE WITH THE ALBUM? We like the raven because it is a blackbird that is beautiful in its own way and does things its own way. It doesn't have to have colorful feathers to be noticed and it makes no excuses for what it is. It is what it is and does not try to be anything other than how God made it. And that seems to define ONE LESS REASONS whole career.
WITH THIS BEING YOUR 6TH STUDIO ALBUM HOW COMFORTABLE ARE YOU AT PRODUCTION NOW AND DO YOU FEEL YOU ARE STILL LEARNING? One thing about music production is that no one ever knows everything about it because there are no rules when it comes to producing music. Sometimes the most common techniques and ideas work, and sometimes you just have to throw those out the window and make it up as you go. I am lucky to have on my staff a guy named Alex Prieto that just understands what I'm going for when I start talking gibberish about it. That kind of empathy is not common. He can sit there through my fits of rage and is willing to wait for me to make sense when I'm just babbling. So in essence just like everything else it's who you surround yourself with that allows you to be the best or the worst at whatever it is that you are trying to accomplish.
YOU WRITE IN SAD MOMENTS OF YOUR LIFE - WHY IS THAT AND HAVE YOU EVER TRIED TO WRITE A SONG IN YOUR HAPPY MOMENTS AND IF SO HOW DID THAT TURN OUT, WOULD WE EVER HEAR ANYTHING FROM A HAPPY TIME? I guess I've never been one to sit around and listen to songs from an artist so they can tell me how happy they are. Most of the time when I'm happy, I just want to go be happy. I don't want to be in the studio trying to rub it in everyone's face about how happy I am. :) I did, however, write a song when my first daughter was born called “NEVER MISSED OUT” and it's on my side project called JASSEPY MOSES AND THE VAGYTARIANS. And honestly I love that song.
WHAT DO YOU FEEL IS THE BIGGEST GROWTH IN YOUR SONGWRITING SINCE THE INCEPTION OF THE BAND? I would say the biggest growth in my songwriting is that I used to try so hard and be so meticulous about the words that I was saying that sometimes I would overthink things. Now everything just seems to come easily and it is a lot easier to explain the things that I'm going through and maybe that just comes with age. I'm not sure…
YOUR LABEL HAS A FEW BANDS ON IT: HOW ARE THEY DOING AND THOUGHTS ON POTENTIALLY TAKING THEM OUT ON THE ROAD? Yeah - up next for the label is a band called Empire City and we are working with a band called Surrender The Fall, as well as a talented singer-songwriter out of Georgia. I'm not sure what the touring plans are but we have been doing shows with these bands for the better part of the decade and have known each other even longer. So any chance we get to play with them we take it because it's family.
YOUR HEADING OUT WITH SICK PUPPIES IN SEPTEMBER - DO YOU HAVE ANYTHING ELSE PLANNED AFTER THAT? I know my manager Andy Gould is working out what the future holds, I trust him and so honestly I don't really know what's next but I know with his work ethic it's probably a lot. The guy never sleeps! LOL
WILL YOU GUYS FOCUS ON MORE RADIO PROMOTION THIS TIME AROUND OR ARE YOU STILL STICKING WITH GRASSROOTS MARKETING? We are going to do both this time around. Our first single “WHERE WERE YOU” hit number 31 on the AMC/Mediabase Rock charts and I'm thinking that “BREAK ME” will do even better. But radio was a funny thing and you never know what is going to hit or what is going to miss.
THE ALBUM HITS EVERYWHERE AUGUST 19TH - ARE THERE ANY PRE-ORDERS AND IF SO WHAT ELSE DO THEY GET OTHER THEN THE DISC? DO YOU HAVE A RECORD RELEASE PARTY HAPPENING? If you go to WWW.OLRMUSIC.COM we are doing signed CDs as well as signed CDs and T-shirt bundles. This will also be the first time that you can go into a music store and pick up our CD off-the-shelf - I am very excited about that. You can also Pre-order the digital album @ iTunes: https://itunes.apple.com/us/album/the-memories-uninvited/id1111285342 We have a show on Street date for the album that will be our album release party - KHTQ’s 94.5 “Too Broke To Rock” Show – 8/19 @ The Knitting Factory, Spokane, WA
IN THE FUTURE WILL WE SEE MORE ONE LESS REASON ALBUMS? IF SO - DO YOU FEEL YOUR SOUND IS GOING TO CHANGE OR WILL YOU WORK ON FOCUSING ON CERTAIN THINGS YOU’RE ALREADY DOING MORE THAN YOU HAVE BEFORE? I have no idea if there will be another ONE LESS REASON record. That is all based on how I feel a few years down the road and if I feel like I still have something to say. I do know that producing and writing with other bands interests me a lot. When I was younger ONE LESS REASON was my whole life and I focused on nothing but that. I never thought that anything would be able to compare to it, but now it is a part of my life and being able to share the stage with many other things that are just as important… And some things that are way more important. I love playing music and will always play and write music, but I don't see myself performing music live and traveling around in a bus for more than another decade.
ANY LAST COMMENTS OR SOMETHING YOU’D LIKE TO SHARE WITH THE FANS? Check out “THE MEMORIES UNINVITED” - I really think this record will find people where they are in life emotionally and personally. And stay in touch with us: Official Website: http://www.olrmusic.com/ Facebook: https://www.facebook.com/onelessreason/ Spotify: https://play.spotify.com/artist/60tc2v0OZXPmGhRCcVrSqM?play Twitter: https://twitter.com/olrofficial Youtube: https://www.youtube.com/user/OnelessreasonTV Instagram: https://www.instagram.com/olrofficial/
Opening for Sick Puppies Tour 9/18 Rex Theater, Pittsburgh, PA 9/19 A&R Music Bar, Columbus, OH 9/21 Druid City Music Hall, Tuscaloosa, AL 9/22 Masquerade, Atlanta, GA 9/25 Trees, Dallas, TX 9/26 Granada Theater, Lawrence, KS 9/27 The District, Sioux Falls, SD 9/29 Wooly's, Des Moines, IA 9/30 Pop's Nightclub, St. Louis, MO 10/2 Route 20 Outhouse, Sturtevant, WI 10/3 The Stache, Grand Rapids, MI 10/5 District, Rockford, IL 10/18 Ziggy's By The Sea, Wilmington, NC